client:
Save the Family

project:
Brand Identity

Save the Family are a charity who strive to provide a safe and supporting community for homeless and troubled families where safeguarding is paramount. Their vision is to keep families together in a crisis and help them create a positive future together.

Working as a Senior Art Director, Chris was briefed to create a brand identity that would provide a strong platform to promote the charity's cause, working across a variety of media including print and web.

The logo uses simple linking ribbon shapes to form a family that are connected together.

 
 

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