client:
Content Queen

project:
Logo Design

Content Queen is run by Gabrielle O’Hare, a Creative Operations Consultant working with retailers on the business of high volume content creation to support online product sales.

With over 10 years working in this field Gabrielle has developed content strategies and optimised the content production process for product images, videos and copy for some of the UK’s biggest retailers including, Argos, B&Q, O2, Tesco and Pets at Home. With this unique experience, she decided to create Content Queen, a company that could offer her unique knowledge to organisations as a consultant and speaker.

Sometimes you get a great brief off a client and the solution jumps straight out at you. Gabrielle knew she wanted a crown and had definite ideas on the overall feel of the logo. This was a great start to creating the logo, but it was missing that vital connect to the underlying nature of her business. That's where our eureka moment came into play, adding a clever creative twist.

Using simple shapes of common smart phones, tablets and desktop devices, we took Gabrielle's concept and created her a crown that looked suitably regal and had a direct synergy with the business too.      

 
 

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